We want to ask you a very important question: have you been executing on your 2023 business technology plan yet?
A well-outlined business plan is essential for any MSP looking to be successful in the new year.
Many MSPs remarkably fail to create a business technology plan each year, even though they design marketing plans, perform competitive analysis reviews, and update their existing business plans. However, at Cloud Services for MSPs, we consider these plans essential. In this article, I will discuss three critical functions of business technology plans and highlight specific cloud opportunities to include.
Function 1 – Synergy
Business technology plans synergize the business plan, marketing strategies, sales targets, and other aspects, creating a cohesive approach for your MSP to follow into the new year. Using the plan as an umbrella ensures that your MSP brings in the right solutions and deploys the best strategies. A business technology plan prevents clashing aspects of your MSP.
Function 2 – Defined Workflows
Business technology plans allow organizations to understand specific strengths and weaknesses in workflows. They identify where new investments can streamline business operations and improve client satisfaction, saving time and providing actionable next steps for your MSP. Without a business technology plan, workflows may become lost or blend together, causing unnecessary confusion both internally and externally.
Function 3 – Staffing
An effective business plan highlights where you need to add more staff, reallocate existing staff to other departments, or eliminate positions. Your staff constitutes a significant portion of your MSP, so knowing exactly where to make changes that promote growth is crucial. A technology plan helps you visualize the precise steps to take to make your MSP run more smoothly.
What about the cloud?
A common question I often receive about developing a corporate technology plan is, “What role can the cloud play?”
The cloud has revolutionized operations, marketing, sales, accounting, and other areas within organizations. Companies are adopting the cloud at record speed, making now the perfect time to ask the following questions and integrate them into your technology plan:
- What areas of our client’s technology can we move to the cloud?
- Which clients would benefit most from moving to the cloud?
- Do any clients have staffing concerns that a cloud migration would alleviate?
- Is the cloud the missing piece for clients looking to expand to new markets?
- Is the cloud a central part of your MSP’s selling strategy?
Now is the time to organize your 2023 plan and integrate the cloud where possible. If you have any questions or need help structuring your technology plan, contact us, and we’ll help you get ahead of the competition while they’re still at the starting line.